Facebook opened its first office in Africa to grow locally

Johannesburg : Online social networking site Facebook which is a important thing today in the life of everybody, has opened its first office in Africa to further the company’s commitment to help businesses connect with people and grow locally and regionally.

Based in Melrose Arch, Johannesburg, Facebook’s newest business office will be headed by Ogilvy veteran, Nunu Ntshingila, the company’s new Head of Africa. This office will support the significant growth in businesses and people using Facebook — Facebook’s active user population in Africa has grown 20% to 120 million in June 2015 from 100 million in September 2014.

Nicola Mendelsohn, Vice-President of Europe Middle East Africa at Facebook said, "We are inspired by the incredible ways people and businesses in Africa use Facebook to connect. This momentum in Africa comes on top of strong advertiser partnerships and excellent adoption of our products across all regions. In Q1 2015, 52% of our total ad revenue came from outside the US and Canada. But we’re just getting started,"

The social network will partner with governments, telecom operators, agencies and other stakeholders to deliver localised solutions to advertisers and users continent-wide.

Nunu Ntshingila-Njeke who is currently the chairlady of Ogilvy & Mather South Africa, will be Facebook’s new Head of Africa when she joins the team in September.

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